DIFFUSION

ExpoQuim ‘07 will be a fair of high level at which will attend around 8.000 highly specialized visitors. To get this goal been a complete diffusion campaign has been planned, it includes:

Advertising in specialized media

Advertising and  coverage in industrial publications

Intense direct marketing campaign to capture key clients

E-mail diffusion, giving periodical and actualized information

Press releases to several channels of media

Web site and y e-mail information to actualize expositors list and to inform launch of new products and any other information to complete expositors profile

High level launch to announce progress and details of the event

Inclusion in world fair calendars

Other elements, such as, brochures, invitations and posters, that will be distributed to all of the expositors to support them in promotion and to enhance their presence in the fair